Consumer Analysis

, ,

FALL 2022 - Loki Foods

, ,
 
 

ABOUT THE CLIENT

Loki Foods’ mission is to supply the world with sustainable, plant-based Arctic food that does not compromise on nutrition, taste, texture, cookability or affordability.

OUR IMPACT

  • Researching competitors in the European and North American market

  • Analysing target consumer group of the previously identified competitors

  • Creating recommendations on different communication strategies on how to approach new clients, and how to reach customers on a larger scale

OUR CONSULTANTS

, ,

FALL 2022 - Esencia Foods

, ,
 
 

ABOUT THE CLIENT

Esencia Foods grows mushroom myceliumto create delicious and healthy seafood alternative products. Looks like seafood, but it’s not: they mimic the taste and texture of seafood 1:1.

OUR IMPACT

  • Conducting in depth research on the plant-based food market in the identified 3 locations: Singapore, Europe and US

  • Delivering clear recommendations on the market entry activities for the recommended market, create a strategic action plan with timeline and key milestones

OUR CONSULTANTS