ABOUT THE CLIENT (RETURNING)
Unverschwendet follows the mantra “Use what you have” and is focusing on fighting the waste of food by using overcapacities from its partners. Through cooperation with multiple producers such as farms, Unverschwendet sources high-quality but otherwise unnecessarily discarded raw materials to produce a portfolio of jams, jellies, chutneys and syrups.
OUR IMPACT
Evaluating and analysing B2C, B2B and Catering target segments and the 6 different personas
Developing a sustainable marketing strategy to convey the complex personal storytelling experience